Grape Fanta
Pros
This product has an attractive array of colours and the design fits well together. I also think that the font is very effective in how it makes the text seem very straight forward.
Cons
I believe that this label has a little bit too much going on in it. I think it would be more effective if it had a more of a plain background.
Kit Kat
Pros
The packaging of the kit kat is, I believe, very effective. The use of the bright colour red attracts the shoppers eye and keeps it there. The picture of a piece of a kit kat on the package, and the Kit Kat logo breaks up the dominating red and makes the label work together better. The slogan 'have a break, have a kit kat' is short, sweet and memorable.
Cons
There are none!!!
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